Background

Most creative problemsaren't creative problems.Especially yours.


OPERATIVE:Executive Creative Director
DISCIPLINE:The Certainty Engine
CLEARANCE:Studio, Brand, Production
DEPLOYMENT:Worldwide
STATUS:Available

The Situation

You Already
Know Something
Is Wrong.

You've probably already tried to fix it.
That's not a failure.

That's why you call someone like me.

The problem is usually one of three things.

The Work Isn't Working

The campaign is live. The numbers aren't moving. Everyone has an opinion. Nobody has a diagnosis.

The Vision Isn't Clear

The strategy keeps shifting. The brief changes every week. The team is building something but nobody can say what it is.

The Clock Is Running

The launch date doesn't move. The stakes are real. You need someone who has been here before and knows exactly what to do.

If you're reading this, one of those is already true.

Who Is
The Fixer.

16 years. Disney, Marvel, Warner Bros, Amazon, Universal, Paramount, Hyundai. The jobs nobody puts in a case study because the NDA is airtight.

Amazon alone has called 34 times. You don't call the same person 34 times unless the alternative costs more.

He doesn't pitch. Doesn't present. Asks four questions, finds what's actually broken, and fixes it.

Fast. Clean. You get the credit.

The work has screened at Tribeca and TIFF. Run on 18,000 cinema screens. Trended at 13.2 million viewers. Shipped across 28 theatrical releases for Disney alone.

He is available.

He has seen worse than this.

He is home for dinner at six.

Entertainment. Automotive. Consumer. The problem is always the same. The politics are different. The solution is the same.

Amazon
Warner Discovery
NBCUniversal
Paramount
Disney
Consumer Reports
New Balance
EA Sports
MGM
Hyundai
NCM Noovie
GSTV
FanDuel
Carhartt
Good Job Games

The Files

Previous Jobs

File No. PUPPY-XIX
PUPPY POWER

PUPPY POWER

The Situation

Adorable was not enough. Needed a takeover.

The Approach

Multi-platform media event. Full system.

Result

13.2M viewers. #3 trending. Still running.

File No. ELVIS-68
THE KING RETURNS

THE KING RETURNS

The Situation

No footage. No music. No way to sell it.

The Approach

Flipped the script. Built a movement.

Result

800 screens. 2 nights.

File No. NOOVIE-2023
CINEMA BLACKOUT

CINEMA BLACKOUT

The Situation

Pre-show nobody watched. Zero attention.

The Approach

Visual experience that demanded it.

Result

18,000 screens nationwide. Still live.

File No. NTM
PUZZLE BOX

PUZZLE BOX

The Situation

Build a cinematic puzzle game people want to play and interact with.

The Approach

Show up. Problem presents itself. Get to work. Get everyone on board.

Result

1M downloads. Barely showed the game.

File No. HYUNDAI-19
HOLLYWOOD INFILTRATION

HOLLYWOOD INFILTRATION

The Situation

Brand integration without the cringe.

The Approach

Built the architecture first. Survived three rooms. Delivered one story.

Result

Tribeca. TIFF. Contenders. One story. Never felt like a car commercial.

File No. ARCHIVE

Prior Cases

The Collection

Selected work across branded content, original content, and everything in between.

Categories

Branded Content · Original Content · This and That

Status

15 pieces · Archived

The Process

How It Works.

STEP 01

Recon.

One conversation. You tell me where it broke. I'll tell you what's actually wrong. Those are usually different things.

STEP 02

Orders.

Strategy, creative, production — whatever it needs. I don't hand it off until it's clear. Then we build it.

STEP 03

Clean.

The work ships. We review the numbers. When the system holds, I leave. You get the credit.

Operations Manual

RULE _I

"Find the creative problem."

RULE _II

"Politics kill more work than bad ideas."

RULE _III

"Fix it and ship it."

RULE _IV

"Certainty is the deliverable."

Make the call.

You've got a mess. I've seen worse.

Thirty minutes.

No deck. No pitch.

Just clarity on what's broken
and whether I can fix it.

Send The Fixer